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Event Details
Sales Psychology for Entrepreneurs // BUSINESS 554
Gene Plotkin of SalesCrunch
Wednesday, July 6th from 6:00 pm to 7:30 pm
Whether you're selling ideas to potential investors or products and services to customers, you've faced the challenge of getting someone to say "yes." This course will examine the psychology behind the sales process, examining why people buy, how they make those decisions, and what you can do to facilitate the process.
The combination of presentation and interactive exercises will allow students to experience firsthand the powerful techniques behind the psychology of sales.
Topics include:
- Why people buy with their gut and justify with their head
- How to use body language and voice cues to build rapport
- How to quickly discover someone's buying style so you know how to customize your pitch
An entrepreneur at heart, Gene Plotkin is part of the fast-growing startup SalesCrunch. He is also the Director of Creation of Success, a coaching and consulting company focused on getting the best out of entrepreneurs, business owners, and executives. He holds a BBA degree in Marketing Management from the Zicklin School of Business at Baruch College, and is a certified practitioner of Humanistic Neuro-Linguistic Psychology and Neuro-Linguistic Programming (NLP).
Use the hashtag #gasalespsych to ask follow-up questions and continue the conversation.
Can't make it? Sign up at http://generalassemb.ly to stay in the loop on future events and classes.
Where
902 Broadway, 4th Floor
New York
10010
Other Maps:
Hosted By
General Assembly
General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.
